The website AI concierge that drives
higher appointment conversion
Turn costly website traffic into new revenue without increasing advertising costs
Most practices invest heavily in marketing, but websites don’t convert. Patients land, get stuck, and leave.
The result? Empty chairs, wasted marketing budget, and frustrated owners. LAWMA fixes this gap.
Problem / solution
We bring solutions to make life easier for our customers
The Problem
Costly marketing and advertising budgets with low website conversion
Patients leaving websites due to confusion
Empty chairs and lost revenue
The Solution
LAWMA engages visitors instantly, answers questions in plain language, and persuasively guides them toward an appointment
Practices get more high-value appointment
Patients get clarity
“As a consultant to the DSO industry, I am constantly speaking to the importance of measuring marketing performance. That's why I'm working with LAWMA. Their AI increases advertising ROAS, reduces patient acquisition costs, and fills more chairs. The end result is more practice revenue and higher EV for DSO owners.”
![]()
Ken Kaufman
Co-founder, AccruDent and former CFO at Nuvia & Community Dental Partners
Key Benefits
Higher Conversion Rates
Turn costly traffic into real patient inquiries
Support for Your Staff
LAWMA hands off warm, motivated patients; your team stays in control
Secure, Proprietary Data
HIPAA-aligned, private, never shared
Measurable ROI
Lower CPA, higher EBITDA, and stronger revenue
Not a Chatbot
Proactive, persuasive, and built to convert
For Growth-Minded DSOs
LAWMA standardizes patient engagement across dozens or hundreds of locations, driving measurable ROI without adding marketing costs. DSOs gain consistency in conversion, higher chair utilization, and confidence in growth strategies.
Why DSOs Choose LAWMA
Standardizes engagement across locations
Improves conversion rates, increases chair utilization
Delivers measurable ROI (lower CPA, higher EBITDA, stronger revenue)
Helps growth leaders prove marketing impact to boards and investors




Ready to See LAWMA in Action?